Jen Casey (JC): We have Ryan Yokome here today, and we’re going to be talking about how to manifest more money with ease!  Can you share a little about yourself, Ryan?

Ryan Yokome (RY): Sure!  I’m a transformation coach. I live in Vancouver, Canada. I am the co-creator of our program called “The School of Soul Wealth” and also the Soulful Money Masterclass with my fiance, Chris. We are also about to launch a new program called Rise Up, Spirit Rebels, which is going to be really fun. We teach people to create more abundance and to do it in a very spiritually connected way; whether you’re a network marketer or a coach. So that’s essentially what I do! I help people get into flow who are struggling in life. And yeah, gosh Jen, it’s so crazy how things just come about.

I’m going to be 36 in a month. And I struggled for years; I struggled pretty much all through my 20s. I started doing entrepreneurship when I was 19 in construction. I dropped out of high school when I was in grade 11 to pursue entrepreneurship. I’m just a risk taker and a rebel.

So, I thought I was going to do really well, but I ended up really struggling through all of my 20s. I kept jumping hoping the net would appear, but it was just epic failure after epic failure. My fiance and I were tens of thousands of dollars in debt. We were super unhappy and unfulfilled.  

We thought, “Man, there’s gotta be more to life than this.”

I don’t know if you’ve ever hit that point. When this was happening, we had done several network marketing companies but we never had success. I think at that point I made $800 in four years later. So finally, a new company came around and it just felt right.

Here in Canada (I don’t know if it’s the same now; this was about five or six years ago). If you made under $18K annually, you’re considered low income, and the government gives you back money. So I made under $18K, and they had sent me a check for $600.

There was a week left in the month, and I faced a decision.

I could either pay my rent with this check, or I could sign up in this network marketing business.
I signed up in the business, of course.
And I ended up making the money back within a few short days.

Then, we just went for it. We never made good money before, but we ended up scaling that business to six figures in ten months. Then, we built it up to making multiple six figures over several years.

And what’s fascinating is: we thought we were totally made. We were making $15K a month and most of it was residual.

And then it all went to shit.

What ended up happening is that the company started having some issues. The company went from $30 million a month in sales to about $30 million a year. And so obviously, it really affected our business. We were freaking the fuck out.

When you’re making $15K a month and then your check cuts in half, so all of a sudden you’re making six to seven grand a month, that’s a big difference. So we were like… “What are we gonna do?”

So basically, what led me into coaching is that I had three choices at that point:

  1. I could go and get a job. which… I can’t do. I would probably own the business if I got a job.
  2. . I could go join another network marketing company. which I really didn’t want. My heart wasn’t in it.
  3. I could do what I really have always wanted to do in life: become a coach. 
    Go out and serve people with my passion.

I thought, “I’m just gonna do it now.”
We moved down to San Diego for three months and we just decided to go for it. I launched my coaching business, and I was super scared. I didn’t know what to do. The saving grace was that I still had a bit of money coming in from that company. So, it allowed me to go build my passion and not need the money. And then, I just kept taking risks. Lo and behold, here we are three years later with a thriving coaching business. We have 11 clients in 11 different countries around the world. I just get to work with the most amazing people.

JC: Wow. What was that transition like for you; walking away from the network marketing structure and stepping into your own thing? I know a lot of people that are trying to diversify. What went through your mind?

RY: I was so scared. I was so scared of it not working, and not knowing enough; feeling inadequate or not good enough to be able to grow it. But, I was excited about it.

Here’s the interesting thing: when I first started coaching, I grew my coaching business to six figures in five months, and then started scaling it out. Now, we are at multiple six figures.

I just always tell people: you just gotta have faith in it.
You’ve got to keep going and not quit. Just believe it’s possible for you.
Most importantly, I tell people all the time: you’ve gotta shelf your shit and just serve.

How can I help people?
That’s it. That’s what really changed my life. Until that point, it was more like,
how can I get money. There’s a huge difference between when you GIVE, you’re in vibration of ABUNDANCE; but when you’re trying to GET, you’re in a vibration of LACK.
So, learning that for myself was scary, but I digress. The pain paid off pretty well.

JC: Yeah. So now, for you, when did you start waking up to the Law of Attraction and Abundance? When you first got into your private coaching, is this the style that you first lead with?

RY: You always want to teach what you know. So if anyone is looking to become a coach or follow their passion, you already have something on your belt that you know really, really well. And for me, it was network marketing. I started helping people with their mindset and being able to grow their network marketing business. I knew that very well, so I felt confident in that and then I started scaling more into the spiritual side of things. I wanted to do that this whole time, but I didn’t have the experience yet. So, I did three years of coaching. At this point, I think I’m about maybe four to five. Hours and hours of private calls, and just a lot of group calls. Moving to the 10K hour mark. But yeah, you’ve got to get the experience, and then you start to figure out what you really love to talk about.

JC: I’m so glad you said that. I think it is important to start with something that you’ve already been successful with or that you’ve accomplished. You also started with something that was pretty tangible. A pain point that you already knew people in the market had. When you were in network marketing, did you have a coach outside of the business?

RY: No, I never did. I just had my upline.

JC: Do you find that it’s not something that’s necessarily talked about within a lot of companies?

RY: Yeah, because I mean, in network marketing, you get so much free coaching from your upline. You can go to events for fairly inexpensive. So it isn’t discussed as much. But, looking back on it now…
If I were ever to do network marketing again, I would definitely have an outside coach.
Some of the people that I work with earn multiple seven figures in network marketing. They have coaches too. 


JC: Yeah, the top people. Totally. So, for you, you started shifting into this new life where you suddenly had money coming in. What were some of the beliefs that you had that started to change? Was it overnight? Like, did you have a moment of, “Oh my gosh, I’m not broke anymore. I need to let go of that limiting belief.” Was there anything like that?

RY: Yeah. It was really new to me to be charging money and getting paid 100% of the sales; not a 20% of the sales. That was very new to me, because I felt responsible for that person 100%.

I felt like it was my job to get this person the results or I was going to suck ass here. I had to  really step it up.

I want to remind everyone that I didn’t grow up with money at all.
We were always taken care of because my parents are amazing. I grew up in a house where my parents were growing an Amway business. At the beginning stages of a business where it’s really hard, they didn’t have a lot of money. They always took care of myself and my two older sisters, but I watched them fight about money. I watched them struggle with money. Now, they do really well financially. But at the time, they didn’t.

I developed all kinds of negativity around money.

 

JC: So, how did you start to peel those beliefs back? How did you define money in the past, and how do you define it now?

RY: My relationship with money was that money equals stress or money equals fighting, because that’s what I saw my parents do. And it’s really interesting. My mom, I love her to pieces. We have an amazing relationship. She once said something so funny to me. My older sister (Chris) is seven years older than me, our middle sister (Elizabeth) is four years older than me, and apparently I was not planned. So my mom used to say, “I wanted to watch TV, and your father didn’t.” She used to joke to me and say that they weren’t planning on having me. So I was a surprise. I would hear this growing up: we weren’t planning on having you. Then, I would see my parents struggle to make money. They were trying to launch a business, but couldn’t afford to purchase toys when we wanted toys.

I put the blame on myself for their money stress, because they weren’t planning on having me.

I convinced myself that it was my fault.

I carried that for most of my life.  “It’s my fault that people don’t have money It’s my fault that I don’t have money.” There’s so much pain associated there. So I had to start rewriting my belief system.

Number one: it’s not my fault.
It was just the process that I was going through with my parents in a time of their life.

Number two: I deserve abundance.
It’s a new normal for me for it to flow to me easily and effortlessly. It’s OK for me to not only receive money, but be able to grow money in a savings; not just give it away the second it hits my bank account. So I did absolutely transform my beliefs. 


JC: Wow. That’s amazing. I was thinking before about this whole idea of debt, savings, and giving away money. I really want to dive into some of the most common limiting beliefs that you come across in your coaching business. What beliefs do people have about money that are keeping them broke?

RY: Oh, this is one of my favorite things. Well, money is so fascinating to me, because
so many people give away their power to lack of money.

You cannot base your feelings and your emotions on your circumstances. You can’t. Yet, so many people pull out their phone and they look at the bank account. They think, “When that money comes…” and then when it does, they’re like “Oh my gosh, I don’t want lose it all.”  

So, some common beliefs:
I should always be trying to get money.
Money is a stressful thing.
No one’s going to pay me for something I’m passionate about.
I don’t have my life together. Who am I to have someone hire me and pay me really good money?

They don’t have a high self-worth. They don’t have confidence in themselves. It’s always on an emotional level that’s stopping someone to make more money.

At the end of the day, it’s a fucking story.
It’s just some story you told yourself that is not true.

JC: So, how does somebody make a radical change in their beliefs and completely break that pattern?

RY: We have to notice what we’re focusing on. I’ll give you a great example. I was at Costco with my fiance and we were standing in line waiting for the checkout. This woman waves us over to her line, and so we start loading our stuff on the counter. The woman seems totally grumpy. So my fiance asks her, “How’s your day? How are you doing?” The woman says, “Oh, I’m exhausted. I’m tired. It’s been a really long day. I just want to go home.” And I said, “Oh, is there anything that you’re looking forward to when you get home?” Her whole face lights up and she’s like, “Yeah! I just got a 10 week old puppy and I want to go home and play with her!” She was so excited. So we got talking about this puppy and we had this great conversation about dogs.

The moral of the story is: in a second, I watched her go from being miserable, unhappy, frustrated… to shifting over to complete happiness, joy, bliss, excitement. And all I did was ask her, “What are you looking forward to?”

If someone wants to know how to really change a story, you’ve got to change what you’re focused on. Change your feelings, change your focus, change your day.

JC: Absolutely. Yes. So true. So would you recommend people start uncovering some of the money stories that they currently have and identifying the ones to be ripped out?

RY: I’ll give you a few examples. One of my clients couldn’t figure out was stopping her from making more money. I don’t know if you guys ever feel this, but I encounter people that feel like they’re meant for more, but they don’t know what’s actually stopping them. They keep spinning and spinning in life, and they can’t really identify the unconscious belief. So for this client, I was helping to unblock her.

 

RY: “Growing up, who made the money in the house: Mom or Dad?”  
Client: “Dad.”
RY: “How did Dad make the money?” 
C: “Well, he was working hard all the time. He was stressed out. He ended up having a heart attack. He was gaining weight. He was really causing a lot of stress in the family household as well.”
RY: “So, what did you do with that? When you saw your dad stressed out, have a heart attack, all these things… when it came to making money?”
C: “I just distanced myself. I would go play. I would just go to nature and just hang out.”

 

It was such an epiphany for her because she realized she was linking money to pain and suffering.
OF COURSE that’s going to stop you from making more money.

Most of our beliefs are created in childhood and trauma.

If you had some kind of trauma that happened as a kid, and it’s negative with money… that will stay with you until you identify it. When you become aware of it, you can release it. Then move into a new, empowering belief. You’ve got to dig into it and explore what to do.

JC: Yes! As little kids, we are just walking sponges. We soak up everything that we experience and it’s amazing. Some clients will identify a limiting belief. I’ll challenge them to really think about when it was developed, and then they realize, “I was in Kindergarten. I was 6 years old. Something another 6 year old said to me is now dictating my entire success.” Let me imagine another 6 year old saying that exact thing to me today. Would affect me in the same way? Of course not! It’s almost comical when you put that perspective on it. This was a little kid that said something like you’re only here you’re out there or whatever just stays in us.

RY: It’s CRAZY how long it stays with us.

As long as the 7 year old version of you doesn’t feel safe when it comes to money, then the adult version of you won’t feel safe either.
You won’t make it. One of the best ways to investigate this is to get around your parents and listen to what they say about money today.

If they’re well off financially, then you want to go into meditation and let yourself daydream about your childhood. Try to hear the things that they said or see the things they did. It will start to help you understand the paradigm you created around money as a child. And then, once you’re aware of it, then you can make a different choice. You can create a different story.

JC: Do you ever do any “inner child” work with people?

RY: Yeah, all the time.. I’ve got one of my private clients right now, he’s in his 50s. We were doing a whole bunch of drawing and coloring, so he can bring out the playfulness. He finds himself too serious as a 50 year old. He’s blocking it.
You guys want to know what blocks money? If you’re too serious, you’ll block money.
Your soul is playful, and your spirit is creative. It flows. It has fun. Then, the ego is super rigid, routine, and structured.
If you’re trying to grow your business and you’re not allowing a flow, it’s going to be really hard for you. You’re probably way too serious. So, you’ve got to bring out your inner child. Just play.

JC: Oh I love this. This is so good. So many people are trying to build their business from hustle. Head down, the body is hunched over the computer, stuck at my desk. They find that they can’t be creative, and they’re pushing against all of the possibilities because they’re being super rigid in their business. Would you say that’s balancing out the feminine / masculine energies?

RY: Oh, a hundred percent. Holy hell, yes. I spent all of my 20s like that, and I never got fucking anywhere.

JC: I know! It was like, every ten steps, I’d put another brick in my backpack. Like, let me make this more difficult for myself.
My belief was that work has to be hard. It has to be a struggle to be worthwhile.
So I was purposely making it more difficult than it has to be.

RY: That’s exactly what I did too. I believed that work is a struggle. It’s got to be hard. But, I’m going to tell you guys:
there’s an easier way to make money. There’s an easier way, and I’m living proof.
You still have to put in the work. You still have to be disciplined, focused, and determined. I have those gifts too, but I’m a lot less controlling than I used to be. That’s because I’m not as masculine as before; I’ve brought in a lot more of my feminine flow.

People have a misconception around discipline.
Discipline means that you’ve got to show up, you’ve got to grind it out, you’ve got to hustle, you’ve got to do the work. Let me give you guys a different meaning behind discipline: Have discipline around your spiritual practices.
I’ll give an example. I took six days off this last week. I feel amazing. I’m so grateful to be here with you. Just six days off, my fiance and I just hung out. We hiked. We relaxed. It was incredible. On Sunday because I was coming back to do coaching on Monday of this week.. On Sunday, do you ever find that you’re so addicted to grow your business because you love it, that it’s hard to turn off?

JC: Yeah, like all the time. When it’s your personal brand, especially. Everything that you do can be documented. Everything could be content. When you train your brain to think that way, that everything is a possibility for content, then yes. It’s nearly impossible to turn off unless you’re very intentional about it. So how did you do that for six days??

RY: Okay, I’ll come back to what happened on Sunday, and then I’ll go back to the first two days. So Sunday, I’m getting the itch. I need to either coach someone or build some creative idea. The entrepreneur in me is just needing to come out. But it’s Sunday and everyone’s relaxing. So I’m like, OK, I have a choice here.

I can either do some work on Sunday (which I actually don’t feel like doing) or I can take the day off and then work on Monday (which I actually feel like doing.)
I had to have enough discipline to trust myself; trust my intuition to actually take the day off, and I did.
Then, I came into Monday so fresh. It felt really good to have boundaries within myself. “I’m still on my 6 days off, I’m going to come back on Monday.” And it was so refreshing.

Now, the first two days… were Hell. Here’s why you need to be honest. Anyone who hustles right now, it’s so easy to be identified as the overachiever who’s just always kicking ass and making things happen. So, when I took time to sit beside the ocean and do nothing. I was like, “WHAT IS GOING ON HERE?! I need to do something!” It took me two days of panic mode to actually get comfortable with slowing down and being okay with that. I actually felt good enough to settle into it and that I actually have a great time for six days.

JC: Amazing. The total opposite is usually what is preached in entrepreneurship; hustle more and more. It’s such an intensely masculine energy, and I so appreciate that you really bring in the feminine and this idea of disciplining your spiritual practice. Get your butt in a place where you just do nothing. That is true healing. When you actually do that to get the creative juices flowing, you feel so aligned.

RY: 100%; you get way more in alignment. We actually have to book a time – maybe by 3 or 4 PM – to get out of the house, otherwise we’ll just keep working.  But, I’m gonna be honest: if nobody is opening your e-mails, or you’re not building an e-mail list, or nobody is following/engaging with you on social media: you have a boring life. So, you’ve got to go live a little. Because, if you live a little, people will be interested in what you’re posting and what you’re doing. They’ll be inspired by what you’re doing.

People don’t want to see you just working behind a computer everyday, all day, seven days a week.
They want to see you having a fun lifestyle.

JC: That was 100% me early on in entrepreneurship. I was like, “Literally, what can I say? I’m by myself, I interact with no one. I don’t have kids. I have no fun anecdotes.” But it was because I only allowed myself to work for 12 hours a day.

Six months later, I woke up and realized that’s not living.

RY: Yeah.

JC: Do you find a lot of people get into that?

RY: When they’re really passionate about growing something, yes. But, I will say that there are seasons. There’s times where I’m in a sales process. I’m in it, and we’re rocking it out for a few weeks and that’s it. But, most of the time, I have a good balance. Most people that I encounter are either such workaholics don’t know how to stop, slow down, and take care of their self care…. OR they’re in procrastination and overwhelmed by it. It’s so weird.

So, when I work with people, we assess this.
If they’re not doing anything, how do we get them into action; where they’re actually feeling good about what they’re doing.
Then, they’re not just spinning in the mind all the time.

And, if they’re a workhorse, how do we slow down a little bit and have some fun.

JC: For more balance and more harmony in what you’re doing. So, can we talk a little bit about the archetypes? I find this so fascinating. It’s one of my favorite things to hear you talk about, because I think people can really identify with it.  And maybe we can chat a little bit about how this times back into money.

RY: Sure. So, first of all, what is an archetype? There are an infinite number of archetypes. There are many books written on them. The work was originally created by Carl Jung, a Swiss psychologist. Carl Jung’s work was on the collective unconscious.  Dreams, what dreams mean, and archetypes.

An archetype is an energetic identity that lives within you.
It’s how we define ourselves.

An archetype could be, let’s say, a victim or a people pleaser. An athlete, an actor. The list goes on and on and on. So, we play out these roles and it’s actually very much imprinted on our souls.
So, if you’re wondering why your life is the way it is… it’s because of your archetypal patterns.

You have to learn to identify them.  For me, three of my archetypal patterns are

1.) I’m a teacher. I love to teach, and I’m eventually going to write books.

2.) I’m also a spiritual seeker. I love spirituality through and through.
3.) I’m also a guide. A guide is an archetype that will go out into the world, get some crazy experience, and then I’ll bring it back and I’ll share my experiences to help other people.

If you want to relate it to money… what would stop someone from making money is, maybe, you’re an archetype of a hoarder. If you have a lot of stuff in your house that you’re hoarding, when you get money you also try to hoard it because you’re in fear of giving it up.
You could be the archetype of the victim, where you feel like you never have enough money.

We’ve played these roles, but they are not necessarily who we are.
They’re a story. They are who we are, but we can learn to evolve them.

If your archetype is the victim, you want to uplevel it to having self-esteem and self-confidence.
“I’m not falling victim to you. I’m going to make my own money because I deserve it.”

There are four universal archetypes. Then, typically, we have eight individually. So in total, we can have 12 archetypes of our own.

If anyone is reading this: are you making money in a way that doesn’t light you up?
Are you prostituting out your soul?

In most cases, if you are not happy with the way you’re making money, you’re trading in what your soul loves to do for earthly security. You feel safe because of a consistent paycheck and benefits.

This is what changed for me: what will get you to live your passion and making great money is actually having faith. You have to trust the universe. If you’re staying in a job that you don’t really love and you’re doing it for security, you’re actually not trusting the universe.

JC: Yes. So, how does somebody begin to shift their archetype or let go of some of the negative implications? By identifying one of these right now, they can allow more openness in?

RY: First, you have to decide you want to do it, which can actually be kind of tricky. So many people identify themselves as a victim. For some people, it really is their identity. So, when you make this shift, your whole world will be rearranged.
I’ll give you a perfect example of this. When I first started my business, the only people I could sign up were women. I didn’t plan it that way at all. But, the only people that you attract into your business are the only people you want to work with. So, I filled up 15 private spots all with women and then started building groups all with women.
What I came to realize: one of my archetypes is the rescuer. The knight in shining armor; I’ll swoop in and say that I’ve got you.
And this is a brilliant thing: you end up attracting similar archetypes, or the opposite, so you guys could play off each other.
So yeah. I didn’t ONLY attract victims, but they definitely wanted some help. So, that ended up becoming my role. I would like swoop in and “save” people by coaching women.
I really, really love that. But eventually, what happened was that I became so busy helping everyone else that I forgot to help myself. So, I started get burnt out and exhausted.  I needed to make a change, and what I realized is that in my relationship with Chris, I was the rescuer and she was the damsel. So, she was a victim and I would swoop in and save her. That was our archetypal agreement with each other.

Here’s what I’ll say when we talk about identity: you may think you’re in a relationship with someone, or you’re going through issues with money, and that’s who you are.
But, when you start to understand who you really are, it rocks your world.

You start to understand why you’re actually in relationships with other people, and it’s not for the reason that you thought it was. And that’s crazy.

JC: Yeah.  You start to recognize what you’re actually getting out of the relationship that’s maybe not fully serving you. Because then, you’re almost solidifying yourself in that archetype and playing out a not-so-healthy dynamic. So interesting.

RY: I’ll use the example of the prostitute. One of my clients, Brittany Brown of Beating Binge Eating, is an amazing woman.  When she came to me, she was working a commission based job and not happy. She was making a couple grand a month. And I just believed in her so much. I knew she was going to rock it. And now, her business is incredible. And what’s really interesting is, as she shifted out of one of the universal archetypes that we all have – the prostitute (which was trading in her soul for financial security), her whole world started to rearrange. She couldn’t stay in that job anymore. Her soul just wouldn’t let her. It was so uncomfortable and it just didn’t fit right anymore. That’s when she broke free, and went out and started scaling her business to massive success.

She had to go through this sort of “identity crisis” of finding out who she really was; and then, ultimately, expressing her truth to the world. That’s what she does for a living.

JC: It’s incredible, when you start to put some cracks in your perception of reality; who you are, where you fit into the world, how your family and your close friends treat each other. When you actually show up in a different way and be more empowered, people can be afraid to step into that new identity because of the fears of “Will people like me? Will people accept me?”

RY: Yeah. 100%. “Will people accept the new me?”

I remember this time when I was growing my network marketing business. At the end of it, we had a woman that my upline sponsor moved into our business. She had never had help like this before, so this woman started just kicking ass. So, at the time, I really loved creative work and I know how to work Photoshop, so I love doing design stuff. Now I have a design team and I don’t touch any of that stuff, because it would just stress me out. But, I still like doing it for fun. So, on our team, people would break ranks, and I would create a banner for them. Well, this turned into a total fiasco, because now everyone is coming to me and wanting a banner. And I was totally still playing the rescuer, all swooping in to help out.

So, we went to an event and the team flew in. I was so excited to see them and at the time I was still making really good money. My self-image of myself at that time was that I was a leader, making multiple six figures. That was my identity. So I walk up and the woman I was talking about earlier, she screams at me from across the room with all of her team there. She goes,
“Oh my God!  It’s Ryan the Banner Guy!”
And I was like….what? What she said didn’t make sense to me, but that was my relationship with her. That was my contractual agreement with her. It shook my world, because at first I was kinda pissed about it.
Actually, that’s when I stepped into doing coaching.
I realized I was playing way too small, and I was just going around doing all these small things so I could feel loved around people… but I wasn’t stepping into my own power. People actually saw me as that “banner guy” identity. And that’s when I started growing my coaching business.

JC: I LOVE this story. So, for those who are tuning in right now who are stepping into their own business, what are some tips around increasing their prices? People are terrified to do this.

RY: Yeah. You’ve gotta find a sweet spot. If you price too low, it just feels so off. It feels dirty. Like, you just had flat soda. So you don’t want that. But, you also don’t want to overcharge. If you overcharge and you get paid, you’re going to feel like you’ve got to go above and beyond with people pleasing. You’ll want to give ridiculous amounts to this person, and it’s going to burn you out. And this will lead to resentment. So, you’ve got to find the sweet spot.
I always tell people to look at the industry standard and then you connect into what feels the best for you.
That is just a stretch out of what’s comfortable for you. So it’s enough that you feel confident. You’ll know the number.

What I like to actually do is: I’ll write the number down in my journal and then run my hand over it and feel if the price feels right for me. And then if it’s not 100% comfortable, I’ll move it up to the next price. I literally feel into it. As soon as I connect with the price, I’m good. That’s when I’m ready.

JC: I love that you mentioned not overcharging just because somebody else in the industry is charging that much. Then, all of a sudden, you’re in this nasty cycle of anxiety and codependency. I think that that’s really important.

RY: I also want to say this really quick. I know the women you work with are absolute rockin’ it.  I see the testimonials and the shares. And they’re growing into their abundance. They’re at the stage where they’re starting to develop into it.

Wherever you’re at: you’re right where you need to be.
There’s something you need to learn there to grow.

When it comes to prices, most people base their worth on money. I don’t, but most people do. Like, how much money you make depends on how good you’re going to feel. Or, how much money you have depends on how good you get to feel.

Here’s the deal with money.
Money isn’t that. It’s a neutral energy.
But, we have placed value on it.
Money is just some fucking numbers in a bank account.

We literally create money out of nothing. I was thinking the other day, why do we have to earn it?  Because, can I just go create numbers that might be the same thing? But I guess it would devalue. Everyone would quit their jobs and it would be total chaos.

When we’re talking about charging for your worth:
You have to remember that the universe is testing you to see how well you deal with earthly power.

So you’re going to use money for two purposes.

  1. Purposes of the spirit and the soul; to better other people’s lives, to better YOUR life, to make a bigger, positive difference.
  2. Purposes of the ego.  This usually doesn’t last, and it causes a lot of challenges in your life.


The universe will only give you what you can handle.

So the reason your business is not at 7 figures yet – because it’s on the way to going there, right? – is because you’re still developing into being able to handle that type of power, influence, amount of clients, that responsibility level. So, I’m working my way into that growth as a person.

The only reason that your business isn’t making the money that you want yet is because you have to do the work on yourself. You get to stretch your mind to be able to handle that type of earthly power. And then, from there, it’ll start to flow. So it’s really a test to see if you’re going to step up or if you’re going to move back into being a victim and self sabotage.

JC: Yeah. Money really truly magnifies what your core intentions are. This is so good.  So, do you have any other last thoughts? If you could tell everyone in the world three things, what would they be?

RY:
Number one: laugh more.
Stop taking yourself and life so serious.
Number two: Surround yourself with people who support you.
People who raise you up, who stretch you, who play bigger in life. Get around some people who think bigger. If you surround yourself with people who aren’t making a big difference in the world, your win of the day is going to be doing laundry. So get around those people who are going to stretch you, and your win of the day will be like making three thousand dollars in a day.
Number three: give yourself some credit.
Don’t beat yourself up so bad. Don’t be so hard on yourself. Give yourself some credit. Acknowledge yourself on how far you’ve come. And just fuckin give yourself a pat on the back. I know, for me, it’s always about trying to thrive. You try to get to the next goal, and you’re not really looking back on how far you’ve come. So, my coach always taught me to take some time of reflection and just appreciate how well you’re doing.

JC: So beautifully said. So, where can people go and hang out with you and learn more about you?

RY: You can go to my site, RyanYokome.com. The best place that I can recommend for everyone is to go and get access for our free “I Am Worthy” community. It’s all about raising your money vibes, raising your worth, going after your goals and dreams, and making great money doing it. That specifically is at RyanYokome.com/Worthy.

JC: Perfect. And, where would be the best place for them to come hang out with you and check out your Facebook Lives?

RY: I decided to go on the biz page, because there’s so many more people that I’m able to reach as far as boosting and promoting and stuff like that. So you can look up my Fan page, Ryan Yokome, but then you can also add me as a friend through my profile, Ryan Yokome.

JC: Awesome. Guys, go check him out. Show him some love. Because, just getting to soak in some of this stuff, I know you’re having “A-HA!” moments right now just from reading this. So, give that gratitude back and let him know how powerful this was for you!

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